How do I choose a content type?

When selecting a content type, it is essential to consider the content's purpose and the intended audience. Factors such as the desired level of engagement, the type of information that needs to be communicated, and the amount of interactivity and multimedia desired should all be considered. Additionally, the type of device on which the content will be viewed should be regarded, and the format must be suitable for that platform. Once these factors are established, the most appropriate content type, such as text, video, audio, graphics, or interactive media, can be chosen.